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The unending potential for probiotic supplements - podcast

Article-The unending potential for probiotic supplements - podcast

The unending potential for probiotic supplements - podcast
Product development for probiotic supplements grew by an average of 26.5% between the years 2012 and 2017. With increased growth predicted over the next decade, it’s essential for businesses to understand key driving factors as well as challenges to overcome if they want to succeed in a competitive market.

Charlotte Bastiaanse, associate editor at Vitafoods Insights, and Shai Karlinski, sales and marketing vice president at Anlit, delve into the driving trends, areas of innovation and unique formulations of the probiotics market.

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