Sports and active nutrition, part 1: From niche to mainstream [Report]
Clean, natural, and functional products that can be consumed with ease are leading the way in the sports and active nutrition space.
In this free report, we explore trends, opportunities, and consumer behaviour, and how brands can engage with sports and active nutrition consumers.
- Mass market appeal
- Gut microbiota: a new frontier for bone and joint health
- Focus on formats and formulation
- Covid-19 impacts flavour preferences
- Sports nutrition for children
- Key Takeaways
The Vitafoods Insights sports and active nutrition report is written in two parts that will be published throughout 2023. This is part one.