The ongoing pandemic continues to shift the health concerns of consumers—from building immunity, to supporting active performance and weight management. As priorities and consumer behaviour changes, new opportunities become available to manufacturers and brand owners. In this podcast, Charlotte Bastiaanse of Vitafoods talks to Richard Day, head of medical affairs, health & wellness at ADM about:
- Prominent trends and emerging health concerns, including weight management
- Epidemiological science supporting risk concerns in positive COVID-19 cases
- Defining metabolic health and exploring market potential
- The link between metabolic health and COVID-19, and connecting back to gut health