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Taking a Healthy Interest in Immune Health

Although trends are constantly changing in the nutraceutical and functional food industry, immune health continues to show strong growth.

A large ageing population, with more health stressors on the immune system, has the market poised to launch much needed innovative products. As product demand changes from traditional vitamin and mineral-based products, consumers are turning to newer natural ingredients and convenient delivery systems. While probiotics remain a leader in food and beverages, other ingredients will continue to be pervasive in all other areas.

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