Vitafoods Insights is part of the Informa Markets Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

Fuelling the Sports Nutrition Sector

Sports nutrition has come a long way from on-shelf products targeted only to bodybuilders and professional athletes; with today’s consumers seeking protein in more diverse products and increasing numbers of the casually active ‘weekend warriors’, growth in this sector shows no sign of slowing down. Consumers globally are more interested in healthy diets and exercise, expanding the consumer base and ensuring continued market potential.

Apr 26, 2018

Viewpoint
by Jade Sterling

Investigating Natural Alternatives to Caffeine in Sports Nutrition
by Prof Jose Calbet

Uncovering Potentially Harmful Stimulants in Dietary Supplements
by John Travis

Marketing an Active Nutrition Product to Consumers
by Clare Basely

Takeaways for Your Business

• The market is booming in Europe, with continued innovation in ingredients and finished products.

• Research shows 72 percent of consumers want industry-wide certification to ensure ingredient quality.

• Manufacturers and retailers making health and nutrition claims need to be aware of the legal requirements of marketing claims.

Underwritten by:

Register to access this resource

Registering as a member of Vitafoods Insights will give you free access to premium content including digital magazines, webinars, whitepapers and more.

TAGS: Media Assets

Fuelling the Sports Nutrition Sector

Table of Contents

Takeaways for Your Business

Register to access this resource