Digest This! The Future for the Digestive Health Market

While many consumers turn to probiotics to supplement basic digestive health, ongoing research is suggesting probiotics have health benefits from heart health to brain function, and one of the topic focuses of this research is immune health. Consumers are demanding condition-specific products containing specific probiotic strains, personalising their digestive health and shaping the product landscape. On-the-go, fortified products are the ideal solution to consumer demand.