Manufacturing Partnerships Promise Greater Success

The European market for dietary supplements and functional foods continues to grow strongly. However, there are significant barriers to market entry, ranging from high investment costs and tough regulation to the need for expert marketing and technical know-how. The solution for many would-be market entrants is to team up with specialist contract manufacturers and private label suppliers that can help transform a bright idea into a successful finished product. Report takeaways include: * Services can be simple production or all encompassing from ideation to finished product; * Regulatory challenges across the EU are one particular issue that outsourcing can simplify; * Assessing quality of the supplier through audits and certifications is a must.