With a vast population of active individuals of all ages and the elderly living longer, the bone and joint health market is no longer looking to solely target the ageing population. Established companies are looking to differentiate their offerings, and new entries to market will succeed by identifying new ingredient combinations and meeting demands for personalised solutions and alternative formulations.
March 12, 2019
Osteoarthritis remains the most common form of arthritis and consumers will continue to seek out products that protect bones and joints over the long-haul
A number of completed and ongoing trials confirm natural ingredients' place in the market as effective solutions for symptom management and condition prevention
Eggshell membrane, curcumin, green lipped mussel and red algae and amongst the extracts and ingredients backed by science as prospects for the future market
Half-time results from a recent clinical trial show promising results for resveratrol supplementation in postmenopausal women vulnerable to bone complications and fractures
