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Vitafoods Venture Den 2016 Winner: Mazza Innovation


by Jade Mitchell-Ross -

The Vitafoods Centre Stage includes Vitafoods Venture Den, an informal, fast-paced business pitch competition, which gives nutrition and health and wellness start-ups the opportunity to pitch to investors. Fifteen professionally-screened companies will battle it out at the Nutrition Capital Network European Investor Meeting on 8 May, before three final contenders compete in front of the judges to win a prize package valued at €75,000.

Last year's winner was Mazza Innovation, which specialises in extracting bioactive compounds from botanical sources and is the pioneer of a patented, commercial-scale pressurised water extraction technology called the PhytoClean™ Method. This revolutionary technology replaces the prevailing use of industrial chemical solvents in the extraction of high-value bioactive compounds from plants.

Benjamin Lightburn, President of Mazza Innovation shares his experience with the Venture Den at Vitafoods Europe 2016:

‘The Vitafoods Venture Den is a fast-paced business pitch competition. Having presented at the Nutrition Capital Network Investor Meeting the day before, it was fresh in our memory. Three companies were selected to compete and we were given five minutes to pitch our business plans and five minutes to answer questions from a panel of judges.

‘Mazza Innovation has benefitted in real ways from the exposure offered by this unique event. The exposure has allowed us to fully capitalise on the growth opportunities for both our botanical and extraction service division, as well as gain an impressive portfolio of European and Global Growth Companies. Additionally, it was an excellent event for networking with the European and global industry.

‘The future is quite extraordinary for Mazza Innovation as we continue to partner with innovative customers seeking the purest and cleanest extract ingredients. Our strategic objectives and business goals continue to focus on producing ingredients, toll-manufacturing ingredients, and technology licensing agreements. We will continue expanding our sales and marketing efforts for Europe, Asia and globally.’

Who will win investment this year? Visit the Vitafoods Centre Stage and enter the Den at 4 p.m. on Tuesday to see the Vitafoods Venture Den presented by Nutrition Capital Network.